Tag archive for Realtor.com - page 2

Tomorrow’s Lifestyle Landscape

Tomorrow’s Lifestyle Landscape

To discover ways to truly push the boundaries of progression or innovation, focusing on patterns, behavior and desires of tomorrow’s consumer is essential. Demographics, in their traditional sense, will no longer conform to segmented categories – age, gender, income, marital status, geographical location. Today and…

Continue reading →

I Thought Real Estate Was Local?

I Thought Real Estate Was Local?

Over the course of my career serving the real estate industry, I have spoken to thousands of agents and brokers and there hasn’t been one that ever said their consumers were “national”. Not one has told me they want to attract a consumer located 10,000…

Continue reading →

How Realtor.com can change the listing portal game

How Realtor.com can change the listing portal game

It’s no secret that Realtor.com has lost its mojo over the past 5 years due to Zillow, Trulia, their lack of vision and other market and industry factors. The result is a majority of the Realtor community seeing little to no value in their site,…

Continue reading →

Realtor.com or Steal-tor.com?

Realtor.com or Steal-tor.com?

Last week I attended a seminar organized by the National Association of REALTORS at the Doubletree Hotel in Sacramento. The seminar was titled “Survival Guide” and was supposed to be a workshop to teach Realtors the value of social network marketing and how incorporating Internet…

Continue reading →

Page 2 of 2 1 2