Okay, I know what you’re thinking… networking is showing up at some event where there are lots of people to meet, you shake hands like a campaigning politician, introduce yourself, and pass out your bundle of business cards one at a time. Do you know there are some people that actually perceive ‘networking’ to be just that? In this new wonderful world of online social networking sites that seem to pop up faster than gophers at a golf course, we can network to our hearts content without even changing out of our pajamas and leaving the house. Then again, there still are those grocery stores, community events, and other social gatherings that may very well present some great opportunities for you.
Networking is about building your social sphere, allowing you to develop and maintain favorable business relationships. So, what are some characteristics that enable one to become a Supreme Networker?
- Immediate Referral Follow-Up: This is critical and should be a priority when you receive any viable business referral whether it’s in-person from a friend or an online prospective customer. You need to stay on top of these contacts. Are you aware that today’s consumer “expects” a response from a business professional within one hour? Missing that timeframe could mean the difference between making or breaking a potential business transaction.
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Trust: Whether someone is referring you to a contact or vice-versa, there must be trust. Why? Because it is something we earn and once you’ve obtained someone’s trust, your reputation and credibility is on the line. Think about it… no one would refer a qualified contact to you unless there was absolute trust in your ability to handle it professionally and appropriately.
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Positive Attitude: There is a reason why you should surround yourself with positive people… because it is contagious. Having a positive attitude can turn you into a “people magnet.” Associates and others alike will flock to you. They’ll want to be around you. And, they’ll likely want to introduce you to friends, family, and other people they know. And so on and so on.
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Listen: The art of networking is dependent on learning from others. It’s not talking about you, you, you. Take the focus off yourself. The more you listen to another person’s experiences, wants/needs, and get to know them, it will be much easier for you to establish a relationship with that person.
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Be Sincere: There is no worse situation than speaking to another person who’s plastering on a smile and gritting their teeth trying to look happy when you know full well that it’s a complete facade. If you don’t show you care and are truly sincere, it will show. People pick up on insincerity right away. Give people your complete attention, show them you care and that you mean it.
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Be Grateful: Express your sincere thanks to business associates and clients at every given opportunity. Extending gratitude toward others will help you to cultivate relationships, which may lead to increased business referrals.
Hope these brief tips will help you become more successful in your social networking strategies.
Thank you for taking the time to read my post!